Does Batman need life insurance? How nearly 3 in 4 of Americans don’t understand life insurance need
It may sound weird to analyze the insurance need of a superhero, but doing so can be an interesting educational exercise.
In 2005, the LIFE foundation did a survey of 1,014 adults to get a sense of how Americans understand life insurance.
Each person was asked to identify which character has the greatest need for life insurance:
(a) Batman
(b) Fred Flintsone
(c) Harry Potter
(d) Marge Simpson
(e) Spiderman
A person who was unsure could also respond “don’t know.”
The results were surprising because people were way off in their understanding of life insurance.
What is your answer? Give it a thought before reading on.
The results of the survey: so many wrong answers!
The most frequent answer, at 28 percent, was Spider-man. The next common answer was Batman at 18 percent. In fourth place was Harry Potter at 15 percent. A lot of people, 12 percent, responded they were unsure and did not know.
That’s a lot of people who did not know or gave the wrong answer! Grouping all those categories means nearly 3 in 4 adults polled were not able to identify who needed life insurance the most.
Here’s a chart of the results, with the blue slices representing answers for characters that needed life insurance:

data found in this pdf
The acceptable answers
The person most in need of life insurance is Fred Flintstone. Why? He’s a middle aged breadwinner of a family with young children. If he were to pass away, Wilma and Pebbles would need to replace his income. Fred Flinstone would be wise to get plenty of life insurance coverage.
A less acceptable answer, though someone who does need life insurance, is Marge Simpson. Why? Even though Homer is the breadwinner, and more in need of life insurance, Marge is a homemaker and performs a vital role in keeping the family and house functional. As a former president of LIFE pointed out in the in this article, “Stay-at-home parents like Marge perform many household services that would be expensive to replace, and consequently have a significant need for life insurance.”
The other characters are really not in pressing need of life insurance. They all have dangerous jobs, but that does not mean they need life insurance. Batman is the secret identity of Bruce Wayne, a billionaire single playboy in great health. Why would he need life insurance? Spider-man is Peter Parker, who is also unmarried and at most provides some support for his aunt. Harry Potter is a kid and student, so again he does not need life insurance.
As a general rule, life insurance is needed to replace income or provide support for dependents. There are more examples of who needs and does not need life insurance in this article, or from this guide at Nolo.
There are many naunced issues for life insurance, like how much you need and the type of policy to get. But figuring out basic need should not be tricky.
Share this post:
Previous post: Attacking a target optimally: an example of war game theory from RAND 1957
Next post: Video: Tom Haverford uses game theory in relationship advice





